ODVA is the membership organization that manages the development of the open network technologies based on the Common Industrial Protocol (CIP™). It also assists manufacturers and users of CIP Networks through tools, training and marketing activities.

When ODVA decided to upgrade its Web site, it wanted to provide its members with a mature, full-featured hub for all of its activities. It also wanted to create a site that could be maintained primarily by its non-technical personnel.

The decision to implement a Content Management Solution (CMS) was reached by a team consisting of PWB Marketing, Stout Systems and ODVA itself.